We help CBD brands grow their revenue through emailing their customers the right way.

At Fred & Jane, we spend a lot of our time making sure the CBD industry puts its best foot forward…and that includes helping the best brands succeed.

CBD companies still face a few roadblocks that other industries do not. Access to advertising has improved a ton since we’ve started, but there is still no better way to engage with your customers, build your brand and directly grow revenue than with email marketing.

Lately we’ve been outdoing ourselves, amplifying revenue to the tune of 50-60% coming from email. Our average CBD accounts see at least 40% revenue from our strategies.

What we do

Behind our publication is a lightweight agency bringing first-in-class email marketing to CBD brands looking to build brand loyalty, engage with their customers and sustainably grow revenue. Here’s how we make it happen.

Complete Funnel Automation

Reach your audience at the most vital parts of the customer journey, with personalized messaging and precision timing to guarantee conversion and foster loyalty.

Monthly Campaign Strategy

We’ll carefully craft monthly campaigns aligned closely with your business goals, so you make the most out of your audience interplay and never waste a word.

Audience Segmentation & Analysis

Potent email marketing means keen segmentation. We’ll inform your strategy so you’re reaching the right audience with the right messaging at the right time.

Your Own Expert Email Department

We offer continued, real-time guidance through the treacherous mountain passes of email marketing, so your list stays healthy, and scales right along with your business.

List Maintenance & Management

We’ll sit on your list like a chicken on her eggs: Cleaning, warming, and re-engaging when necessary. Smart sending is the name of the game, so your list stays cozy and comfortable.

Targeted Team Training For In-House Brands

We get it: Sometimes it’s nice to keep things in-house. We’ll teach your team the ins and outs and provide ongoing support, so you can kick the training wheels and take full ownership over your email.

...here are some real-life numbers you can hang your hat on.

$4 million

Email revenue produced over four brands in 2019, so far.


Average revenue generated from our email programs after three to six months.


The average number of emails it takes for our services to pay for themselves.

The perfect partnership for CBD companies looking to enhance their email.

Our team is a groundbreaking blend of seasoned ecommerce pros, battle-tested email mavens, and top-shelf content creators. With our powers combined, we’re bringing elite level email marketing and management to CBD brands primed and ready for growth.


What does it cost? 

We offer flexible pricing based on what your email needs. Our initial builds generally range from $2,000-$7,500 depending on complexity. Monthly plans start at $1,000 depending on volume and scale up from there.

How long does it take?

Certain set ups can be completed in as little as a week, with most new builds taking around 3-4 weeks to put together. Single emails can be turned around in as little as 24 hours.

What do you need from me?

First, we’ll get to know your company and goals. Then, we’ll assess your existing email program. We’ll isolate gaps and assess performance, potentially advising improvements like moving to a more advanced ESP, and so forth.

When can we start?
Right away! We start immediately after signup and can begin producing new revenue within a week. Shoot us a quick message, and we’ll get this ball a-rollin.’

Have more questions? Shoot us a quick message below and ask us anything about email.

Want to know more?
Fill out the form below for a free 30-minute strategy session.